Create real world conversations about Adobe XD with a captive audience of creative professionals through an organic narrative, highlighting the benefits.
A 6-part IFN Masterclass series programmed for Adobe, brought together handpicked industry veterans and a captive creative audience to discuss and learn more about macro-level design philosophies and the value of Adobe products.
Touchpoints with organisations
Events across Mumbai, Chennai, Bengaluru, Hyderabad, Pune and Delhi
Experts from a range of fields relevant to the product handpicked for 6 sessions across 6 cities in India.
Brand narrative integrated into the content programming of the IFN Masterclass series.
Targetting the right audience through social media, influencer promotion, emailers, and more.
Research and understanding of community needs through data collection at the events.
Content creation and promotion on social platforms to further increase the reach.